77 lines
2.7 KiB
Markdown
77 lines
2.7 KiB
Markdown
# Keyword Optimization Recommendations
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## Current Query Analysis
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Your queries follow good patterns:
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- ✅ Consumer language ("won't turn on" vs technical terms)
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- ✅ Geographic targeting for local opportunities
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- ✅ Multiple subreddit coverage per region
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- ✅ Combination of global + specialized subreddits
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## Potential Improvements
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### 1. **Expand Consumer Language Variations**
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Consider adding more casual language variations:
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- "broken" → "not working", "stopped working", "crashed"
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- "won't charge" → "charging issues", "battery problems", "power issues"
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- "screen broken" → "display problems", "screen cracked", "black screen"
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### 2. **Add Problem Severity Indicators**
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Include urgency indicators that suggest repair needs:
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- "emergency", "urgent", "help needed"
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- "tried everything", "nothing works"
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- "professional help", "repair shop needed"
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### 3. **Optimize Regional Coverage**
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Some regions could benefit from additional cities:
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- **Ontario**: Add Peterborough, Kingston, Thunder Bay coverage
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- **BC**: Add Kelowna, Victoria, Nanaimo areas
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- **Atlantic**: Expand coverage to include Charlottetown, Moncton
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### 4. **Device-Specific Refinements**
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**MacBooks:**
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- Add "MacBook Pro", "MacBook Air" specific queries
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- Include "M1", "M2", "Intel" chip references
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- Add "water damage", "spill", "liquid damage" for liquid issues
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**iPhones:**
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- Add model-specific terms: "iPhone 12", "iPhone 13", "iPhone 14"
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- Include "touch screen not working", "buttons broken"
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- Add "Face ID broken", "Touch ID not working"
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**Gaming Consoles:**
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- Add "not reading discs", "disc drive issues"
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- Include "controller problems", "wireless issues"
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- Add "overheating", "fan loud/noisy"
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### 5. **Service Type Expansion**
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Consider adding queries for:
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- "data recovery" for hard drive/SSD issues
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- "screen replacement" for display problems
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- "battery replacement" for power issues
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- "diagnostic needed", "diagnosis required"
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### 6. **Query Length Optimization**
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Google Alerts has limits:
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- ≤8 site filters per query
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- ≤18 OR terms per keyword block
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- ≤500 characters total
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- Current queries are well within limits
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## Testing Recommendations
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1. **Test query effectiveness** by searching in Google first
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2. **Monitor alert frequency** - too many/few results indicate adjustment needed
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3. **Review actual results** to ensure relevant repair opportunities
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4. **A/B test variations** of the same query type
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## Implementation Strategy
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Start with high-priority device types:
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1. **MacBook repairs** (premium devices, good margins)
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2. **iPhone repairs** (high volume, consistent demand)
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3. **Gaming console repairs** (enthusiast market)
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4. **Data recovery** (high-value service)
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Focus on major metropolitan areas first, then expand to secondary cities. |