rss-feedmonitor/docs/KEYWORD_OPTIMIZATION.md

Keyword Optimization Recommendations

Current Query Analysis

Your queries follow good patterns:

• ✅ Consumer language ("won't turn on" vs technical terms)
• ✅ Geographic targeting for local opportunities
• ✅ Multiple subreddit coverage per region
• ✅ Combination of global + specialized subreddits

Potential Improvements

1. Expand Consumer Language Variations

Consider adding more casual language variations:

• "broken" → "not working", "stopped working", "crashed"
• "won't charge" → "charging issues", "battery problems", "power issues"
• "screen broken" → "display problems", "screen cracked", "black screen"

2. Add Problem Severity Indicators

Include urgency indicators that suggest repair needs:

• "emergency", "urgent", "help needed"
• "tried everything", "nothing works"
• "professional help", "repair shop needed"

3. Optimize Regional Coverage

Some regions could benefit from additional cities:

• Ontario: Add Peterborough, Kingston, Thunder Bay coverage
• BC: Add Kelowna, Victoria, Nanaimo areas
• Atlantic: Expand coverage to include Charlottetown, Moncton

4. Device-Specific Refinements

MacBooks:

• Add "MacBook Pro", "MacBook Air" specific queries
• Include "M1", "M2", "Intel" chip references
• Add "water damage", "spill", "liquid damage" for liquid issues

iPhones:

• Add model-specific terms: "iPhone 12", "iPhone 13", "iPhone 14"
• Include "touch screen not working", "buttons broken"
• Add "Face ID broken", "Touch ID not working"

Gaming Consoles:

• Add "not reading discs", "disc drive issues"
• Include "controller problems", "wireless issues"
• Add "overheating", "fan loud/noisy"

5. Service Type Expansion

Consider adding queries for:

• "data recovery" for hard drive/SSD issues
• "screen replacement" for display problems
• "battery replacement" for power issues
• "diagnostic needed", "diagnosis required"

6. Query Length Optimization

Google Alerts has limits:

• ≤8 site filters per query
• ≤18 OR terms per keyword block
• ≤500 characters total
• Current queries are well within limits

Testing Recommendations

1. Test query effectiveness by searching in Google first
2. Monitor alert frequency - too many/few results indicate adjustment needed
3. Review actual results to ensure relevant repair opportunities
4. A/B test variations of the same query type

Implementation Strategy

Start with high-priority device types:

1. MacBook repairs (premium devices, good margins)
2. iPhone repairs (high volume, consistent demand)
3. Gaming console repairs (enthusiast market)
4. Data recovery (high-value service)

Focus on major metropolitan areas first, then expand to secondary cities.